8 out of 10 women continue to shop and wear ill-ftting bras. The lack of accurate ftting services and the substantial shift in online bra shopping induces sizing anxiety in consumers. This problem translates to high return-rates and low repeat-purchase, deteriorating retailers’ performance.
Brarista is a personal bra-ftting assistant for every woman. Their app offers an automated, personal and secure online bra-ftting experience as a B2B2C solution. The automated AI-enabled bra-ftting software allows users to self-measure and shop for the correct bra ft using digital cameras.
Founders: Bella Trang Ngo and Prashant Aparajeya
Based in UK, Croydon
Started From 2019
Team Members: 3